Muratti

Muratti cigarettes are a brand manufactured by Philip Morris Company. There is almost no information about this brand, but long time ago it was curiously advertised by Oskar Fischinger. Oskar found that advertising films were not as closely scrutinized for style, mainly for social message content, so he was able to prepare such sensational films as Circles, using the new 3-colour process Gasparcolor, in which the message "Advertising reaches all circles of society" was accepted as a suitable excuse for a dynamic flow of colourful circles. The black-and-white Muratti Private cigarette commercial similarly used white cigarettes dancing about in front of a black background, synchronized with Mozart music. The colour Muratti Gets in the Act commercial, picturing cigarettes parading into an arena and performing feats was a huge success that brought him commissions from several countries, and ultimately led to a contract with Paramount in the United States.